Does Amazon Do Price Adjustments? (2026 Guide)
Amazon does not offer a formal price adjustment policy for most purchases. If an item drops in price after you buy it, Amazon will not automatically refund the difference — with two narrow exceptions: large-screen TVs (within 7 days of delivery) and pre-orders (automatic until the release date).
Adjustment window
No general window — TV exception: 7 days from delivery; pre-orders: until release date
Price match
No competitor price matching
What is a price adjustment?
A price adjustment means a retailer refunds the difference when an item you already bought drops in price. Amazon's position is simple: for most products, they don't offer one. Prices on Amazon change millions of times a day, and the company treats the price you paid at checkout as final.
That said, there are two documented exceptions where Amazon will credit you the difference without a return — and a widely-used return-and-rebuy workaround that applies to almost anything else within the standard return window. Knowing which applies to your situation can save you anywhere from a few dollars to several hundred.
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Amazon’s price-adjustment & price-match policy
| General price adjustment policy | None — Amazon does not automatically refund the price difference for most items purchased |
|---|---|
| Large-screen TV exception | TVs sold and shipped by Amazon: 7-day price drop protection from delivery date; contact customer service with your order number to claim |
| Pre-order price guarantee | If an item sold by Amazon drops in price before its release date, Amazon automatically charges you the lowest pre-order price — no action required |
| Matches competitors? | No — Amazon does not price match Walmart, Target, Best Buy, or any other retailer |
| Return-and-rebuy window | 30 days for most items; extended to January 31 for items purchased October–December (holiday extended returns) |
| Proof needed | For TV price credits: just your order number; for returns: your original order confirmation |
| Exclusions | Third-party marketplace sellers are excluded from the TV price guarantee and pre-order guarantee; digital content has no return window |
How to request a price adjustment at Amazon
- 1Check if your item is a large-screen TV sold and shipped directly by Amazon — if so, and the price dropped within 7 days of delivery, contact Amazon Customer Service with your order number and request a price credit.
- 2Check if your item was a pre-order sold by Amazon — if so, any price drop before the release date is applied automatically; no action is needed.
- 3For all other items, use the return-and-rebuy method: confirm the item is within its 30-day return window and that free returns are available on the listing.
- 4Place a new order for the same item at the current lower price.
- 5Initiate a return on your original order — select a qualifying reason and choose 'Free return' (drop-off or pickup) to avoid a shipping deduction from your refund.
- 6Once the returned item is received and processed, the refund for the original (higher-priced) order is credited to your payment method.
Frequently asked questions
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